Exporter Education Overview

2024 Food Export Advisor Program

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Event Date
November 1, 2023—December 31, 2024

Your Partner for Sound Export Growth 

The Export Advisor Program is a year-long service providing custom assistance to help your company kick start or improve your strategy for export growth.

Our expert advisors provide a systematic approach to help grow your export business. Because our approach is customized to each business’ unique needs, participation is limited to 8 – 10 companies per region. 

This program can help you stay focused on your export goals without taking time away from your core business activities. All you need is a desire to succeed! To utilize the benefits of this program, it is highly recommended that your company meets the following minimum standards for participation:

  • Established U.S. distribution
  • Minimum $1.5 million in annual domestic sales
  • At least 1 quarter-time employee dedicated to international sales
  • At least 2 years in business
  • Support and commitment from upper management to pursue international opportunities (e.g. supplying staff, budget, and other resources required to implement a 12-month export expansion program)

Registration Details

Following your online registration and completion of post-registration required tasks, you will participate in an assessment call to determine if the Export Advisor Program can meet your needs.

Services Provided

Learn how the Export Advisor Program works
 

Our Export Advisor Program Will Help Your Company:

  • Analyze your current business strategy and asses your specific needs
  • Identify potential target markets and develop a custom export strategy
  • Find resources that are right for your growth and help with details, logistics, product specifications, packaging, etc.
  • Provide pre- and post-trade event assistance and support successful participation in Food Export activities

Learn Fundamental Strategies to Support Your Business:

  • Identify market opportunities and develop an export plan that supports your mission
  • Find and take advantage of new leads and opportunities while prioritizing activities
  • Navigate market-specific regulations and follow up properly with buyers
 

Our Export Advisor

Wayne Batwin is an international management consultant, based in Boulder, CO, and has more than 40 years of experience in international food and agriculture research and policy, marketing and market development. Mr. Batwin has directed 160+ international studies on the trade and investment opportunities and strategies for successful market entry in 46 foreign markets in Asia, Latin America, Europe, North America and Africa.  From 2006-2010, he was Director of the Agricultural Trade Office at the U.S. Consulate in Shanghai, China.