In 2022, North Bay Produce participated in Food Export-Midwest’s Branded Program to gain brand awareness in Japan, Hong Kong, and Thailand. Using their allocated funds to attend foreign trade shows helped the Traverse City, Michigan-based supplier earn $125,000 in sales to Japan and Thailand. They also project to complete over $200,000 in sales in the next twelve months while gaining 50 new foreign buyer contacts.
North Bay Produce has found great success in the fresh fruit industry. With families of growers spanning multiple generations, they have established themselves as a prominent producer of a wide range of fresh fruits and vegetables. Their diverse offerings cater to various culinary preferences, from luscious apples, berries, and peas to flavorful butternut squash, asparagus, and brussels sprouts. Their success can be attributed to their passion for excellence and ability to adapt to market trends, making them a trusted choice for those seeking the finest fresh fruit. With growers across North, Central, and South America, they have a vast network and access to high-quality produce. Over the years, North Bay Produce has flourished and emerged as a prominent leader in the market.
Participating in Food Export-Midwest programs since 2014, such as the Branded Program, the Online Product Catalog, and attending Buyers Missions and Focused Trade Missions, North Bay Produce is committed to expanding its reach and offering its fresh fruits and vegetables to the world. These programs provide valuable opportunities to connect with international buyers and showcase their high-quality products. By leveraging these resources, North Bay Produce can further establish its brand and open doors to new markets, ultimately contributing to ongoing success in the industry.
Food Export uses funding from the Market Access Program (MAP) to help America’s small businesses increase their exports of food and agricultural products. As these exports increase, these small businesses are creating jobs and improving the strength and stability of our agricultural economy. Food Export-Midwest and Food Export-Northeast are non-profit organizations that work in collaboration with their member state departments of agriculture and the USDA’s Foreign Agricultural Service. They offer a wide range of programs and services that help boost America’s agricultural exports.
